Product Strategy
I act as the strategic bridge between your business goals and your development team. My focus is on defining the "Why" and the "What"to ensure the "How" delivers maximum value.
Whether you're a pre-seed founder needing an MVP or a scale-up needing to optimize retention, I provide the holistic oversight to make your product win.
Holistic Execution Includes
Selected Work
Real problems, real results.
FinTech Startup X
Interim Head of Product
Increased user retention by 40% in 3 months via streamlined onboarding.
HealthWell App
Product Strategy Consultant
Launched MVP in 6 weeks, securing $2M in seed funding.
E-Com Enterprise
Growth Lead
Optimized checkout flow resulting in a $500k/mo revenue uplift.
The Framework
Success isn't accidental. It's the result of a rigorous, repeatable process that reduces risk and maximizes impact.
Discovery & Audit
We start by stripping away assumptions. I dive into your analytics, interview users, and audit the current landscape to find the root problems, not just symptoms.
Strategic Synthesis
Data becomes insight. We define the 'Winning Aspiration'—identifying the unique value proposition that creates a wedge in the market.
Tactical Roadmap
Strategy without execution is hallucination. I translate the vision into a prioritized, engineering-ready roadmap with clear success metrics.
Growth Loops
Launch is just day one. We set up feedback mechanisms and data pipelines to iterate rapidly, moving from MVP to PMF.
Trusted by Founders
Strategy is only as good as the results it drives. Here is what my partners have to say.
"Mendy didn't just build a roadmap; he fundamentally changed how we approach product discovery. We stopped shipping features that nobody wanted."
Sarah Jenkins
CEO • TechFlow
"The AI validator tool he built for our internal team saved us months of development time. His strategic insight is matched only by his technical execution."
David Chen
CTO • Velocify
"Hiring Mendy was the turning point for our Series A raise. He helped us articulate our product value in a way that investors finally understood."
Elena Rodriguez
Founder • HealthBridge
Common Questions
Everything you need to know before booking a call.
Product Managers optimize the backlog; Strategists define it. If you have a team executing well but you're unsure *what* to build to move the needle on revenue, you need strategy. I focus on market positioning, value proposition, and ROI, whereas a PM typically focuses on delivery and tickets.
I embed with your leadership team for a set period (typically 10-20 hours/week). I'm not just an external advisor giving advice from the sidelines; I attend key standups, lead strategy sessions, and own the roadmap. It's the impact of a CPO at a fraction of the full-time cost.
Strategic clarity happens in the first 2 weeks (The Audit phase). For measurable metrics (retention, conversion, revenue), we typically look at a 3-6 month horizon to allow for the full cycle of Discovery → Execution → Iteration.
I am 'hands-on' strategic. I don't write code, but I do write PRDs, design basic wireframes, set up analytics dashboards, and groom backlogs. I bridge the gap between the high-level business vision and the granular engineering reality.